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Merger and Acquisition Trends with an Emphasis on Cross-border Mergers and Acquisitions in the SEE Region
The topic of this research paper is merger and acquisition trends and the necessary strategies and activities for growth and development in this dynamic and fast-growing market. In the merger process, cooperation in the form of strategic alliances has many benefits. Despite the increasing number of mergers and acquisitions, both in volume and in value, many acquisitions nevertheless fail due to changing market conditions, wrong merger motives, but also because of the wrong strategy and merger approach. The aim of this research is to provide insight into the phenomenon of cross-border mergers and acquisitions, especially from the perspective of the dominant and desirable growth strategy in today's rapidly changing markets, but also of global geo-political and socio-economic shocks. The importance of cross-border mergers and acquisitions is expected to further increase in the coming years, further reinforcing the challenges posed by top management dealing with global integration. In this respect, particular attention should be paid to highly regulated industries such as medicine, pharmaceuticals and bio-medicine, transportation, financial services and technology. The idea is to provide deals that preserve shareholder value and deliver anticipated synergies in the post-acquisition period. On the other hand, given their greater level of complexity, cross-border offers also have a destructive potential, which is highlighted in the absence of a strong and comprehensive strategy and a thorough integration management process. It is imperative that M&A managers in the international context devote time to the early stages of integration and provide a thorough and thoughtful understanding of the unique integration problems that may arise in key economies, which can consequently help avoid costly mistakes later in the process. This scientific paper will look at merger and acquisition trends of recent years and highlight recent major mergers and acquisitions in the SEE region.